Charles Paulucci
New Jersey, USA
MA, University of Florida '26
Social Media Management
BA, Rutgers University '24
Digital Communication
Currently
Believed Labs
Social Media Agency
Founder & CEO
Dec 2024 - Present
Athletic Minds Representation, LLC
Athlete Marketing Agency
Founder & CEO
Nov 2018 - Present
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Lead social media strategy, paid campaigns, and content development across client accounts.
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Manage team of contractors delivering cross-platform content calendars, influencer activations, and community engagement.
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Drive client retention and upsells by aligning campaigns with KPIs & delivering performance reports.
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Developed and executed personal branding and social media strategies for NCAA athletes.
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Managed NIL sponsorships, influencer collaborations, and content marketing campaigns.
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Scaled Instagram account to 11k+ engaged followers through organic growth and community management.
Professional Experience
NeoReach
Social Media Manager
July 2024 - March 2025
Iron Roots
Social Media Strategist
August 2023 - July 2024
Lake Social Media
Social Media Manager
August 2023 - July 2024
Socialfly & Townhouse Digital
Community Manager
June 2021 - February 2024
Stetson University Athletics
Social Media Manager
August 2020 - July 2021
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Increased engagement by 60% in 3 months by managing social media accounts.
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Boosted app traffic by 147% through active community engagement.
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Created 40 pieces of content monthly for 3 channels, optimizing performance through brand partnerships.
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Boosted client followers by 240% and website clicks by 50% in 4 months through strategic content.
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Executed influencer campaigns, resulting in successful and ongoing partnerships.
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Achieved 3M+ impressions by growing social communities on Instagram, Facebook, and TikTok.
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Retained 10+ clients monthly by cultivating strong relationships and providing consistent support.
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Developed and executed 10+ content calendars monthly, including writing and finalizing copy.
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Boosted client sales by over 10% through effective direct message outreach strategies.
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Managed 8M+ users across all social media platforms, enhancing brand visibility and engagement.
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Efficiently scheduled content, coordinated giveaways, and provided top-notch customer service.
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Worked with notable clients such as Tripadvisor, Afterpay USA, Happy Family, and Spartan Races.
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Managed and grew social media following by 15% across platforms.
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Developed and designed graphics, and wrote engaging captions for all posts.
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Created and published promotional Instagram stories for athletic events.